[Inspiration Guide] So we both have no idea what to write, help?

Let’s face it, we sit down at our computer or whip out our phones to write up a new, weird, wacky post.

You're all excited and hyped up on caffeine and then…

Nothing.

Zilch.

Nada.

So what do you do?

Well in this post I am going to explain how I find inspiration for my writing topics.

I know I know, giving away the secrets already Mike?

Yup.

I’m the Colonel and this is the seven secret spices to my famous chicken.

Mmm, chicken.

Ok FOCUS.

So when I sit down to write an email, Facebook post or basically anything…

(We’ll use email in this example, but it works with anything.)

The first thing I do is choose from the following four types of email:

-       News

-       Educational/Nurturing

-       Feedback

-       Sales

This email is an ‘Educational’ email, for example.

This is designed to teach you something about how to write efficiently.

It also is teaching you the fundamentals of email copywriting.

So you know what an ‘Educational/Nurturing' email looks like, let’s delve into the others…

‘News’

Pretty self explanatory, we basically use these emails to talk about new things in the industry or our life - these can be powerful for positioning yourself as an expert.

‘Feedback’

‘Hey, just a quick question..’ Use these types of emails to engage your audience, encourage them to reply to your emails.

This also helps with your list engagement from a technical perspective, Google & Outlook like it when a user responds to your email marketing.

‘Sales’

We all hate being sold to, but it pays the bills.